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課程搜尋結果 共 47 筆

Marketing: Customer Needs and Wants

客服開發 │ 99.0 USD (免費旁聽) │ Coursera

2018/11/13

推薦度:57.97%

點擊數:0

Marketing: Customer Needs and Wants

客服開發 │ Coursera

課程簡介

Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions. The course will cover the following: 1. Marketing Fundamentals 2. Product, Pricing and Channel Decisions 3. Building Strong Brands 4. Communication Strategy

課程講師

IESE Business School

課程語言

English

課程價格

99.0 USD (免費旁聽)


Customer Insights: New Product Development Orientation

客服開發 │ 49.0 USD (免費旁聽) │ Coursera

2018/11/13

推薦度:54.37%

點擊數:0

Customer Insights: New Product Development Orientation

客服開發 │ Coursera

課程簡介

This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.

課程講師

University of Illinois at Urbana-Champaign

課程語言

English

課程價格

49.0 USD (免費旁聽)


Customer Insights: Quantitative Techniques

客服開發 │ 49.0 USD (免費旁聽) │ Coursera

2018/11/13

推薦度:46.39%

點擊數:0

Customer Insights: Quantitative Techniques

客服開發 │ Coursera

課程簡介

This course will highlight the potential of quantitative marketing research for assessing new product opportunities. In addition to focusing on the skills and practices for a successful New Product Development (NPD), the course will illustrate the multi-faceted challenges of NPD using authentic business situations. The first module will provide business practice foundations to help learners devise creative solutions to problems using a design-thinking framework. Learners will experience the idea

課程講師

University of Illinois at Urbana-Champaign

課程語言

English

課程價格

49.0 USD (免費旁聽)


The Art of Sales - Course 2: Now Make Contact!

客服開發 │ 79.0 USD │ Coursera

2018/11/13

推薦度:45.33%

點擊數:0

The Art of Sales - Course 2: Now Make Contact!

客服開發 │ Coursera

課程簡介

In Course Two of the Art of Sales Specialization, you will learn how to run high-impact meetings that create complete separation between you and everyone else your customer comes into contact with. You will learn the importance of asking better questions and how to anticipate and handle sales objections. Finally, you will learn how to tell powerful stories and to give and receive performance feedback.

課程講師

Northwestern University

課程語言

English

課程價格

79.0 USD


HOT

信用狀實務

客服開發 │ 免費 │ TOCC

2018/11/13

推薦度:77.23%

點擊數:0

信用狀實務

客服開發 │ TOCC

課程簡介

課程內容包括信用狀實務、押匯單據製作及貿易糾紛之解決方法的學習為主;其次則採課堂分組方式模擬貿易公司作業,使學生透過主題設定操作能學習應用基礎貿易英文並熟悉貿易流程如貿易推廣、貿易契約、貿易付款與融資、貨物包裝、檢驗、裝卸、通關手續、運輸及保險契約之簽訂與貿易單據操作及押匯等作業項目。

課程講師

張愛卿老師 國際企業管理學系

課程語言

Chinese (Traditional)

課程價格

免費


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